African Social Media Conference organisers announces free Hub (wifi) for all participant.

This event will showcase Nigeria's finest and successful bloggers, great leaders and captains of industry who have made wealth out of the online presence.

There will be opportunity to showcase and exhibit your products and services for Nigeria and Africa to see.

There will also be a lot of freebies from our partners for participants.

There will also free Hub (wifi) for all our participants during the summit from the inception to the close of the event.

Saturday, November 21, 2015 from 9:00 AM to 2:00 PM 

Victoria Island, Nigeria

Tired of 'Liking' Things on Facebook? Here Are Six New Emoji Reactions

A screenshot of “Reaction” emoji on Facebook. (Photo courtesy of Facebook)

The ubiquitous “Like” button is no longer the only way to react to a Facebook  post.

The social media giant announced on Thursday that it will be testing six new ways to respond to Facebook posts or comments, unveiling emoji reaction icons for “love,” “yay,” “haha,” “wow,” “angry” and “sad.” The “Reactions” are alternatives to the thumbs-up “Like” button, originally built in 2007 as an “awesome” button, and are aimed at making it easier for users to quickly express a range of emotions.

Facebook Is Finally Making An Instagram App for Window 10.

One of those developer feats is forthcoming from Facebook,  the platform will be building all new Windows universal apps for Windows 10 devices, including a new Facebook app, a new Messenger app, and  Instagram. Instagram has long remained the missing app for Windows 10.

ways your company can benefit from social media.

Social media helps enhance all the basic pillars of good business, such as engaging with the public, converting on-the-fence onlookers into revenue-generating clients, and addressing customer service issues.
Here are some of the biggest upsides to social media:

Customer engagement. Social media is conversational in nature, so people want to talk. Reach out, and you’ll be pleased with the results.

Revenue creation. Social media expands your exposure, increases traffic to your site, creates interest in what you sell, and gives you the opportunity to offer promotions or specials to seal the deal.

Building loyalty. Customers are more likely to stay with your brand if they trust you. Social media can enhance this like photos of your office gives a glimpse of your business to customers .

Search engine optimization. As much as word-of-mouth works, many people go straight to Google to search for what they need. Having active accounts on various social media sites can help place your company higher in page rankings and more likely to show up in a search.

How to use Linkedin to grow your business social media presence

 When you have thousands of employees and millions of customers worldwide, it’s helpful to have one large “hub” where you can house all job openings, company information and updates on LinkedIn. Now, if you’re a small or midsize business, LinkedIn company pages can still be valuable, but it depends in large part on how you use them.

How LinkedIn company pages work

If you haven’t explored this avenue yet, LinkedIn company pages are free to set up and essentially serve as an extension of your company website.
You’re able to post job openings, links to company news and blog posts, create “showcase pages” highlighting certain departments or service offerings and more.
Also, LinkedIn will automatically reroute people who click on your company name or logo on the LinkedIn platform to the attached company page. It will also allow your company to become “discoverable” inside of LinkedIn’s search box and on Google and other search engines.

Getting helpful feedback from your clients on social media

 There are 47 newspaper publications in Nigeria. 50 online newspapers and 83 million internet users (according to statistics)

When you include broadcast media (television and radio) – most of which are broadcasting 24 hours daily, it’s no wonder that organizations that have a presence in the media find it impossible to keep track of it all.

#SMWLagosChats To Resume January 2nd!

 

In honor of the holiday season #SMWLagosChats is on hiatus. The series will be back in full swing on Friday, January 2, 2015 at 8 p.m. WAT/2 p.m. EST.

We've got some great guests and topics in store for the New Year! 

The weekly #SMWLagosChats series will feature industry leaders from around the globe sharing insights on the topics you want to know about most.

#BlackFriday And The Nigerian Experience. Did You Get Any "Deals"?

Black Friday is the day following Thanksgiving Day in the United States (the fourth Thursday of November), and it’s regarded as the beginning of the Christmas shopping season. On Black Friday, most major retailers open very early and offer promotional sales to kick off the holiday shopping season.

Black Friday is gradually gaining some momentum in Nigeria especially with eCommerce, and the resulting boom in online shoppers. Online retailers like Jumia, Konga and DealDey jumped into the Black Friday sales galore and dedicated shoppers and opportunistic customers rushed online to take advantage of the deals.

However, the Nigerian factor soon kicked in and the result is the mixed reactions on social media. Check out what some customers tweeted below and feel free to share your own Black Friday experience.

Will Your Company's Social Media Efforts Pay Off?

"Here’s a few social media truisms that many brands simply don’t want to hear.

1.      Social media success takes time. Don’t expect overnight success. While customers increasingly expecting an almost instantaneous response to their inquiries, generating a worthwhile return on investment (ROI) requires considerable effort and patience.

2.      Social media success takes resources. Do you have someone with several hours of quality time per week available to dedicate to your social strategy?

  

3.      Social media success takes you out of your comfort zone. Are you prepared to share other people’s content in your social channels – even that of your competitors? Are you will to engage with other people and open conversations? Do you create original content that other people will want to share? Are you able to handle and respond to public criticism and customer complaints?

Be sure you’re ready before you commit. Customers expect a response, and a ghost town of a social media profile is not a good sign to anyone who comes looking to learn about or engage with your brand. 

By MediaBistro

Attend John Obidi’s Social Media For Business Bootcamp

In partnership with HootSuite, Enterprise Creative (Producers of Social Media Week Lagos), FFB Events and SMILE 4G Internet, we’re presenting a 1-day workshop where you will learn from the ground up, how to:

o    Use Social Media tools to position yourself as an authority in your craft and create a larger than life impression on your prospects

o    Attract paying customers right from Day 1

o    Easily navigate the terrains of Facebook, Twitter, LinkedIn, Instagram and Google Plus

o    Effectively use 3rd party automation tools to manage multiple social media channels

Volunteer Job Opening For Social Media Manager! Apply Now!

Galaxy 4 Peace is looking for two talented, hard working, gifted and creative undergraduate or graduate to serve as Social Media Manager.  The candidate would help the organization expand its current brand and spread its voice and as such an interest and skills in social media would be required.

This is an unpaid position and you will be reporting to and working closely with our communications coordinator.

Your role in this position would vary from creating and posting contents on G4P social media pages such as facebook, twitter, instagram, pinterest and Google+.

In addition, you will be putting up post blog posts.

Ads Are Coming To Snapchat, Says CEO

According to Snapchat CEO Evan Spiegel, ads are coming soon to the app.

Spiegel said the ads would be incorporated in Snapchat's "Stories" feature, which allows users stitch together videos and photos into a slideshow.

The CEO also said the ads would not be targeted and users can choose whether or not they want to view the ads.

Meanwhile, some days ago, the WSJ reported that Yahoo and Snapchat have been having talks, which might lead to SnapChat getting some funding from Yahoo. Exactly how much is however unspecified. 

Source: BusinessInsider

#SMW Lagos 2015 Venue and Theme Announced! Event Submissions Open!

The 2015 theme for Social Media Week Lagos 2015 has been announced! And it’s “Upwardly Mobile: The Rise of A Connected Africa.” 

The SMW Lagos 2015 theme will definitely facilitate deeply insightful discussions on the impact of mobile technology all over Africa and what that connection, means for global economy.

SMW Lagos 2015 will be held at Landmark Center; a newly built, state of the art event space in Victoria Island, Lagos.

As usual, the format of the week-long conference will be a mixture of keynotes, panels, workshops, and networking events/mixers that explore a wide range of topics including business, entertainment, education, technology and politics.

Event Submissions for #SMW15 are OPEN! Visit the SMW Lagos 2015 website HERE to and get more information about the conference, and to submit your event ideas.

Media Clampdown: China blocks Instagram!

Breaking: Instagram just got blocked in China, possibly due to the circulation of protests photos in Hong Kong.
— edde (@Edourdoo) September 28, 2014

China has a history of tightening its censorship of internet services during times of political upheaval, and it’s happening again with the pro-democracy protests underway in Hong Kong. Observers have reported that the country has blocked access to Instagram on the mainland, most likely to prevent images of the demonstrations from spreading beyond Hong Kong (where Instagram is still working).

Before this ban, Instagram was one of the few foreign social networks that operated freely in the area. Instagram hasn’t released full details yet, (as of the filing of this report) but it's safe to presume that China won't lift its restrictions so long as the protests continue -- and it won't be surprising if this ultimately proves to be a permanent ban.

Introducing "Lasgidi Events" (@lasgidievents) - Twitter Events Update Service

Lasgidi Events is an on-line events notification service that seeks to serve its followers
by providing information on upcoming and current events happening in Lagos. Lasgidi Events is primarily a Twitter service [@LasgidiEvents] serving relevant information on both public and private events such as comedy and entertainment shows,stage plays, seminars, conferences, workshops, awards, church events, business luncheons etc.
Publicity is also done for businesses that facilitate events such as events centers, catering services, transport services, multimedia  etc
Follow @LasgidiEvents today and tweet at them to get the events promotion you need.
For promotional campaigns covering a week or more, Please call 07062689316 for inquiries and bookings.
lasgidievents@gmail.com

#InstagramStalking; Young Greyc Pays Vixen a Visit...

By now, you should know that stalking interesting people on IG is one of my favorite pastimes. And while doing just that today, i found Young Greyc (A new act from Sound Sultan's Naija Ninjas) striking a pose with Vixen Ekwere and a dude i don't really know. (sorry) Apparently, Greyc was at STV to promote her new song called "Chukwuma". :)

Twitter Unveils New Profile Experience For iPhone Users

Profiles on Twitter for iPhone now make it even easier for you to explore and learn about people on Twitter. This is twitter's biggest update to profiles to date, featuring a fresh design, the updated profiles focus on your bio, Tweets and photos, making it easy for you to get a glimpse into the people you care about on Twitter.

You can see a bio as soon as you get to the profile — it’s no longer a swipe away. The timelines for Tweets, photos and favorites are easy to get to, and you can access them from wherever you are in that profile.

The new profiles will be available for everyone using iOS 7 or above. The app is also being updated to take advantage of iOS 8. You will now be able to interact directly with push notifications from Twitter, meaning you can Retweet, favorite, follow and more, directly from these notifications if you have iOS 8.

Your Business On Facebook: Engage Your Customers With Photos.

If your business has a Facebook page (and why shouldn’t it?) tell your story and engage with your customers (and would-be customers) with creative photos that enhances your brand.
According to social media examiner, Photo posts account for 93% of the most engaging posts on Facebook. They can get 53% more likes, 104% more comments and 84% more click-throughs on links than text-based posts!
So make it fun, make it catchy and make sure it makes a bold statement that drives home the message!
Check out these examples..

12 Steps to Master Social Media - By REBEKAH RADICE

1. Choose Your Channel

Facebook, Google Plus, and other social networks allow you to interact with potential clients. You can also find your next job, shop, sell, buy, auction and exchange just about anything you can think of.

No matter your reason for using social media, make sure you choose your main networks wisely.

Choose one or two social networks that allow for the greatest exposure and then use them daily. We all know time is money. There’s no sense in starting something if you’re not going to consistently stick around.

  2. Define Your Target Market

Do you know who your target audience is? Have you identified your specific area of expertise?

Don’t try to cater to everyone by being all things to all people. If you want to reach the right audience, your content should be hyper-specific. Write your posts and speak directly to their wants, needs and desires.

  3. Share Appealing Content

Sharing content in an appealing way is tougher than it seems. How often have you stumbled on a post or tweet that left you shaking your head at an opportunity lost?

Share interesting, relevant and insightful content and share it often. This is the single best way to establish your expertise and credibility.

You have knowledge others need. Give it away freely!

Read More HERE

#SocialMedia: Brand Tweet Of The Day!

Check out VISA Nigeria's fun tweet to promote their product. Remember, great images always enhances your message.

What is your favourite purchase made with your personal Visa card? RT and comment. #paywithVisa pic.twitter.com/lg0z8cNxjt
— Visa Nigeria (@VisaNigeria) September 15, 2014